CAREWASHING: ARE COMPANIES PRETENDING TO CARE?

CAREWASHING: ARE COMPANIES PRETENDING TO CARE? “To avoid falling into the carewashing trap, companies must take a more authentic and integrated approach to employee well- being.” Over the years, the concept of greenwashing has gained notoriety as a marketing ploy used by companies to exaggerate their environmental credentials without making meaningful changes. While the rhetoric […]

CAPRICORN GROUP AND RENT-A-DRUM CHAMPION SUSTAINABILITY WITH THE 4R CAMPAIGN

CAPRICORN GROUP AND RENT-A-DRUM CHAMPION SUSTAINABILITY WITH THE 4R CAMPAIGN In partnership with Rent-a-Drum, Capricorn Group promotes sustainability by launching its 4R Sustainability Campaign. Initiated at the beginning of the year, the campaign emphasises the principles of Rethink, Reduce, Reuse, and Recycle. It encourages people to choose wisely when handling their office and household waste. […]